Creative solutions.

Creative ideas.

Creative design.

ABOUT

The agency built around you.

Listening, Looking, Touching, Tasting, Creating and Communicating

These are some of the key actions in our work, essential for building an effective creative strategy based on research, attitudes, social change and buying habits.

FRI is a company developed on a multichannel creative and strategic business model, which seeks to build a relational identity with the consumer and with brand repute.

We challenge ourselves every day to bring you ideas, solutions and strategic communication projects that aim to stick in the minds of your target audience.

SERVICES

In the age of globalization, where everyone wants to be seen and everyone wants to be first, building a relational identity with the consumer is increasingly difficult.

This is why FRI is here, as an attentive partner to capture every change in the market
with a flexible, reliable and dynamic structure.

Our strength lies in solutions for creating relationships based on response and professionalism.

BRAND APPROACH

We turn communication into brand success

It’s not enough to have a strong Brand Identity; a winning communications strategy is also needed to give the brand visibility; an effective, wide-ranging strategy that is flexible with market change, adapts to new demands and offers new ways forward, especially online, where getting in early is the way to success.

This is why our Brand Practise aims to develop and create innovative initiatives, geared to consolidating Brand Image, activating Brand Awareness and finally, via a meticulous and well-structured process, optimising Customer Satisfaction.

CLIENTS

  • AN IMPORTANT FIRM IN THE SMALL HOUSEHOLD ELECTRIC APPLIANCES SECTOR

    ARIETE
  • RENOWNED ITALIAN FOOD COMPANY SPECIALISING IN OLIVE OIL

    CARAPELLI
  • ONE OF THE 10 LARGEST CONSUMER COOPERATIVES, WITH OVER A MILLION MEMBERS

    UNICOOP FIRENZE
  • WORLD LEADER IN INTEGRATED TECHNOLOGICAL SOLUTIONS FOR RETAIL PETROLEUM AND COMMERCIAL SUPPLIES

    GILBARCO VEEDER-ROOT
  • A LEADING BRAND IN THE KITCHEN UTENSILS SECTOR

    PYREX ENGINEERING
  • Global distributor of leading brands in consumer and commercial products in more than 100 countries all over the world

    NEWELL RUBBERMAID
  • ITALIAN FOOD COMPANY SPECIALISING IN THE OLIVE OIL SECTOR

    BERTOLLI
  • SINCE 1985 FIRST ITALIAN OIL FOR FRYING

    FRIOL
  • HISTORIC ITALIAN BRAND IN THE OLIVE OIL SECTOR

    SASSO
  • OILS FROM CEREALS AND FRUITS, PART OF THE CARAPELLI GROUP

    OLYS
  • INTERNATIONAL FIRM FOR DEVELOPMENT OF MEASURING TECHNOLOGIES FOR GAS, OIL, FUEL AND POWER GENERATION

    ENERMOVE
  • LEADING ITALIAN COMPANY FOR PORTABLE TOILET HIRE

    SEBACH
  • LEADING AMERICAN COMPANY IN THE PRODUCTION OF PORTABLE AND CHEMICAL TOILETS

    ARMAL
  • ONE OF THE USA’S MAJOR BREWING COMPANIES

    ANCHOR HOCKING
  • LEADER IN MOTHER AND BABY CARE PRODUCTS

    PHILIPS AVENT
  • Urban hygiene management services for the Florence area

    QUADRIFOGLIO
  • FOOD SUPPLEMENT PRODUCERS

    STOP TIME
  • PHARMACEUTICAL COMPANY in the health sector

    AGAIN LIFE
  • MAJOR PRODUCER OF PRINTED MATERIAL FOR LIGHTING FIXTURES

    LOMBARDI
  • Prestige firm in the field of surface coverings and finishes. With MetalPlus, produces high-quality metal accessories for fashion, decor and optics

    TOP FINISH
  • Over thirty years in the field of hot pressing for exquisite finishes in high fashion, nautical and decor

    EUROSTAMPAGGI
  • Top firm in the manufacture of fine hand-made men’s footwear

    BONTONI
  • Holiday village in the Cilento National Park

    VILLAGGIO ARCO NATURALE
  • Holiday village in the Cilento National Park

    VILLAGGIO SATURNO
  • OIL PRODUCTION COMPANY, ONE OF THE MOST DISTRIBUTED BRAND IN THE WORLD

    COSTA D'ORO

FOLIO